MGB162 Ideate and Create


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Unit Outline: Semester 1 2024, Gardens Point, Internal

Unit code:MGB162
Credit points:12
Equivalent:EED002
Coordinator:David Herold | d.herold@qut.edu.au
Disclaimer - Offer of some units is subject to viability, and information in these Unit Outlines is subject to change prior to commencement of the teaching period.

Overview

Understanding and having the confidence to develop viable solutions to real-world opportunities is critical in developing entrepreneurial ventures. In this unit you will develop your capacity to explore, create and develop a product or service. Furthermore, you will explore a range of theories, approaches, techniques, and tools to develop your creative self-efficacy including problem framing, ideation and creative problem solving. In so doing you will explore a range of possible ideas for you venture including learning about sustainability develop goals and the potential opportunities these create for your venture. You will apply the tools and techniques you learn to multiple ideas. The unit will be run in a range of learning environments where you will develop your ideas, pitch for seed funding, and finally engage in self-reflection.

Learning Outcomes

On successful completion of this unit you will be able to:

  1. Understand a wide range of conceptual and practical issues that facilitate creativity and innovation.
  2. Apply and evaluate ideation, creative problem solving techniques, design thinking and analogical thinking principles to generate alternate solutions in relation to entrepreneurial ventures
  3. Reflect upon and evaluate data received from a variety of sources and tools in order to understand your own creative self-efficacy
  4. Use teamwork knowledge and skills in working with peers to communicate new value ideas to entrepreneurship ecosystem stakeholders
  5. Communicate to a defined audience the nature of the creativity process and/or relevant recommendations or outcomes.

Content

- What is a side hustle? 

- How might I apply entrepreneurial thinking to kick off a side project? 

- Sustainability development goals

- Foundations of creativity and innovation practice

- Creativity vs Innovation

- Systems thinking (Alternate and disparate world views)

- Creative self-efficacy

- Problem framing techniques

- Ideation approaches

- Solution generation techniques

- Presenting and pitching

Learning Approaches

This unit takes a blended approach to learning and teaching. You will be provided with both eContent and timetabled activities such as lectures, tutorials, and bootcamps. eContent will be clearly identified on your Canvas site for you to engage with on a weekly basis before your classes. eContent could include videos, readings, self-reflection and/or peer activities designed to enhance your learning experience. During the timetabled activities, the unit coordinator and/or your tutor will further explain content and you will be provided with opportunities to explore this content in a collaborative learning environment. After your weekly classes, you should continue to engage with unit resources to ensure you consolidate your understanding of unit content. Teaching team members will also be available for one-on-one consultations to assist you with your learning journey.

Feedback on Learning and Assessment

Students will receive feedback in various forms throughout the semester which may include:

  •  Informal: worked examples, such as verbal feedback in class, individual consultation
  •  Formal: in writing, such as checklists, rubrics, written commentary
  •  Direct: to individual students, either in written form or in consultation
  •  Indirect: to the whole class

Assessment

Overview

In this unit you will undertake a series of assessment items designed to assist you developing key skills and attributes relating to your creative and problem solving ability.  Working both in groups and individually you will undertake a number of different tasks designed to develop and build your creative self-efficacy.

Students may be required to attend campus or an assessment centre for the purposes of assessment, regardless of the attendance mode for the unit.

Unit Grading Scheme

7- point scale

Assessment Tasks

Assessment: Problem Pitch

You will work in a team to identify, examine and present real-world problems that can be solved with entrepreneurial spirit. Together, you will pitch your problems to a panel of entrepreneurs and academics in class. In the presentation, you will need to demonstrate how you used relevant concepts and tools for identifying a problem and provide real-world evidence to support your case. Peer ratings of team member contributions will form part of the final mark for this assessment. 

Business Capabilities (AoL goals): HO (2.1, 2.2), PC (3.2), TS (4.2)

Weight: 30
Length: 15 minutes
Individual/Group: Individual and group
Due (indicative): Week 7
Related Unit learning outcomes: 2, 3, 4, 5

Assessment: Problem Solving Plan

Building on the problem analysis from assessment 1, your team will prepare a report outlining the framing, analysis and synthesis of the problem as well as some initial potential solutions. You are encouraged to use creativity and out of the box thinking in approaching this task. Peer ratings of team member contributions will form part of the final mark for this assessment. 

This assignment is eligible for the 48-hour late submission period and assignment extensions.

Business Capabilities (AoL goals): KS (1.1), HO (2.1, 2.2), PC (3.1), TS (4.2)

Weight: 30
Length: 1500 words
Individual/Group: Individual and group
Due (indicative): Week 13
Related Unit learning outcomes: 1, 2, 4, 5

Assessment: Creative Self-Efficacy Self-Reflection

You will be required to describe the key elements of creative self-efficacy and reflect on the learning experiences you have undertaken throughout the unit and how these have contributed to your own sense of creative self-efficacy.

This assignment is eligible for the 48-hour late submission period and assignment extensions.

Business Capabilities (AoL goals): HO (2.1, 2.2), PC (3.1), TS (4.1)

Weight: 40
Length: 1500 words
Individual/Group: Individual
Due (indicative): Week 13
Related Unit learning outcomes: 2, 3, 5

Academic Integrity

Students are expected to engage in learning and assessment at QUT with honesty, transparency and fairness. Maintaining academic integrity means upholding these principles and demonstrating valuable professional capabilities based on ethical foundations.

Failure to maintain academic integrity can take many forms. It includes cheating in examinations, plagiarism, self-plagiarism, collusion, and submitting an assessment item completed by another person (e.g. contract cheating). It can also include providing your assessment to another entity, such as to a person or website.

You are encouraged to make use of QUT’s learning support services, resources and tools to assure the academic integrity of your assessment. This includes the use of text matching software that may be available to assist with self-assessing your academic integrity as part of the assessment submission process.

Further details of QUT’s approach to academic integrity are outlined in the Academic integrity policy and the Student Code of Conduct. Breaching QUT’s Academic integrity policy is regarded as student misconduct and can lead to the imposition of penalties ranging from a grade reduction to exclusion from QUT.

Resources

Weekly resources will be made available on the unit Canvas site.

Risk Assessment Statement

There are no out-of-the ordinary risks associated with this unit. You should, however, familiarise yourself with evacuation procedures operating in the buildings in which you attend classes and take the time to view the Emergency video.

Course Learning Outcomes

This unit is designed to support your development of the following course/study area learning outcomes.

BS05 Bachelor of Business

  1. Demonstrate and apply integrated discipline (including technical) knowledge across the broad field of business with depth in one or more core business disciplines.
    Relates to: ULO1, Problem Solving Plan
  2. Investigate real world business issues and situations through the effective analysis, evaluation and synthesis of theory and practice.
    Relates to: ULO2, Problem Pitch, Problem Solving Plan, Creative Self-Efficacy Self-Reflection
  3. Exercise independent judgement and initiative in adapting and applying knowledge and skills for effective planning, problem solving and decision making in diverse contexts.
    Relates to: ULO2, Problem Pitch, Problem Solving Plan, Creative Self-Efficacy Self-Reflection
  4. Use information literacy skills, and communicate effectively and professionally in written forms and using media appropriate for diverse purposes and contexts.
    Relates to: ULO5, Problem Solving Plan, Creative Self-Efficacy Self-Reflection
  5. Use information literacy skills, and communicate effectively and professionally in oral forms, appropriate for diverse purposes and contexts.
    Relates to: ULO5, Problem Pitch
  6. Exercise self-reflection, responsibility and accountability in relation to own learning and professional practice.
    Relates to: ULO3, Creative Self-Efficacy Self-Reflection
  7. Apply teamwork knowledge and skills for effective collaboration across diverse purposes and contexts.
    Relates to: ULO4, Problem Pitch, Problem Solving Plan

BS06 Bachelor of Business

  1. Demonstrate and apply integrated discipline (including technical) knowledge across the broad field of business with depth in one or more core business disciplines.
    Relates to: Problem Solving Plan
  2. Investigate real world business issues and situations through the effective analysis, evaluation and synthesis of theory and practice.
    Relates to: Problem Pitch, Problem Solving Plan, Creative Self-Efficacy Self-Reflection
  3. Exercise independent judgement and initiative in adapting and applying knowledge and skills for effective planning, problem solving and decision making in diverse contexts.
    Relates to: Problem Pitch, Problem Solving Plan, Creative Self-Efficacy Self-Reflection
  4. Use information literacy skills, and communicate effectively and professionally in written forms and using media appropriate for diverse purposes and contexts.
    Relates to: Problem Solving Plan, Creative Self-Efficacy Self-Reflection
  5. Use information literacy skills, and communicate effectively and professionally in oral forms, appropriate for diverse purposes and contexts.
    Relates to: Problem Pitch
  6. Exercise self-reflection, responsibility and accountability in relation to own learning and professional practice.
    Relates to: Creative Self-Efficacy Self-Reflection
  7. Apply teamwork knowledge and skills for effective collaboration across diverse purposes and contexts.
    Relates to: Problem Pitch, Problem Solving Plan

BS08 Bachelor of Business - International

  1. Demonstrate and apply integrated discipline (including technical) knowledge across the broad field of business with depth in one or more core business disciplines.
    Relates to: Problem Solving Plan
  2. Investigate real world business issues and situations through the effective analysis, evaluation and synthesis of theory and practice.
    Relates to: Problem Pitch, Problem Solving Plan, Creative Self-Efficacy Self-Reflection
  3. Exercise independent judgement and initiative in adapting and applying knowledge and skills for effective planning, problem solving and decision making in diverse contexts.
    Relates to: Problem Pitch, Problem Solving Plan, Creative Self-Efficacy Self-Reflection
  4. Use information literacy skills, and communicate effectively and professionally in written forms and using media appropriate for diverse purposes and contexts.
    Relates to: Problem Solving Plan, Creative Self-Efficacy Self-Reflection
  5. Use information literacy skills, and communicate effectively and professionally in oral forms, appropriate for diverse purposes and contexts.
    Relates to: Problem Pitch
  6. Exercise self-reflection, responsibility and accountability in relation to own learning and professional practice.
    Relates to: Creative Self-Efficacy Self-Reflection
  7. Apply teamwork knowledge and skills for effective collaboration across diverse purposes and contexts.
    Relates to: Problem Pitch, Problem Solving Plan