CCQ202 Automating the Digital World
To view more information for this unit, select Unit Outline from the list below. Please note the teaching period for which the Unit Outline is relevant.
| Unit code: | CCQ202 |
|---|---|
| Equivalent(s): | CCN202 |
| Credit points: | 12 |
| Timetable | Details in HiQ, if available |
| Availabilities |
|
| Domestic tuition unit fee | $2,976 |
Unit Outline: Session 1 2024, QUT Online, Online
| Unit code: | CCQ202 |
|---|---|
| Credit points: | 12 |
| Equivalent: | CCN202 |
Overview
This unit introduces current and advanced research on the impacts and ethical implications of automation for communication, media, and society at large. As such, the unit provides you with advanced knowledge and understanding of how Artificial Intelligence (AI), algorithms and other forms of automation are transforming communication, the media and communication industry and the wider society. It also addresses the ethical issues surrounding how these technologies are used. It is critically important that digital communication professionals have a future-focused orientation towards embryonic and emerging technologies that are likely to further disrupt media and communications environments.
Learning Outcomes
On successful completion of this unit you will be able to:
- Critically analyse the implications of artificial intelligence and automation on the ways in which we communicate, communication and media industries and the wider society.
- Make recommendations about how automation and related artificial intelligence technologies can be effectively and ethically integrated with professional digital communication practice and decision making.
- Critically evaluate recent advanced scholarship and research in the field of digital communication on the roles of artificial intelligence and automation.
- Craft effective communication messages, with appropriate visuals and media to support your message, medium and target audiences.
Content
This unit will explore topics such as:
- Algorithmic culture and communication
- Automation and the media and communication industries
- Impacts and implications of Artificial Intelligence (AI) for communication
- Role of automation and AI in curating and personalising communication content
- Ethical practice in the context of automation and AI
Learning Approaches
This unit will be delivered fully online and may include intensive delivery. It will be facilitated by a unit coordinator using a flipped learning approach. This approach requires you to complete online pre-workshop activities independently, prior to attending the online workshop. Indicative learning experiences in this unit may include:
- participating in online discussions
- observing and asking questions in panel sessions with industry experts
- reading book chapters and scholarly articles
- viewing AI and automation TED Talks and other videos and providing informed commentary on videos
- engaging in intellectual debates and hypotheticals
- listening to podcasts
- undertaking AI and automation research activities
- analysing case studies
- engaging in social bookmarking activities
- reflecting on learning
- crafting blog posts
- generating ideas activities on how automation and related technologies might be applied in digital communication
- collaborating with peers
- giving and receiving peer feedback.
Feedback opportunities from members of the teaching team and your peers will be integrated into the unit as outlined in the Feedback to students section of this unit outline.
Feedback on Learning and Assessment
You will receive feedback on your learning in a variety of ways, including:
- Informal formative feedback will be provided via quizzes, self-assessment tools, peer feedback and through individual or whole of class feedback, the debriefing of learning activities or via comments in online communities.
- Formal written or recorded feedback will be received on both formative and summative assessment tasks, in addition to the grade on the Criterion Reference Assessment sheet.
Feedback on your formative assessment task will be received prior to the submission of your summative assessment task.
Assessment
Overview
In this unit you will be required to complete two related assessment items: automation audit report and an incident analysis and report. These assessment items will measure your ability to identify, critically analyse, and evaluate automation and how to address ethical practice with automated technologies.
Opportunities to complete formative activities, which mirror the assessment tasks, will be available to help you to gauge your progress. Opportunities for teaching team and peer feedback will be integrated into the unit.
Unit Grading Scheme
7- point scale
Assessment Tasks
Assessment: Automation Audit
You are a freelance digital communication specialist who has been commissioned to write a report on the topic of automation in digital media and communication. Your client is confused about the concepts and technologies involved, and how they apply to real-world examples. You decide to provide an in-depth analysis that examines potential social, political or ethical implications. Drawing on the theory and scholarship introduced in this unit, you will synthesize key insights to provide clarity for your client.
This is an assignment for the purposes of an extension.
Assessment: Incident Analysis and Report
You are employed as a public policy researcher with a focus on the social and ethical implications of automation. Recent controversies have stirred up considerable public sentiment about ethical aspects of automation and how automation is put to use in certain contexts. In order to provide a more measured accounting, you will conduct an incident analysis that focuses on a particular incident involving automation.
This is an assignment for the purposes of an extension.
Academic Integrity
Students are expected to engage in learning and assessment at QUT with honesty, transparency and fairness. Maintaining academic integrity means upholding these principles and demonstrating valuable professional capabilities based on ethical foundations.
Failure to maintain academic integrity can take many forms. It includes cheating in examinations, plagiarism, self-plagiarism, collusion, and submitting an assessment item completed by another person (e.g. contract cheating). It can also include providing your assessment to another entity, such as to a person or website.
You are encouraged to make use of QUT’s learning support services, resources and tools to assure the academic integrity of your assessment. This includes the use of text matching software that may be available to assist with self-assessing your academic integrity as part of the assessment submission process.
Further details of QUT’s approach to academic integrity are outlined in the Academic integrity policy and the Student Code of Conduct. Breaching QUT’s Academic integrity policy is regarded as student misconduct and can lead to the imposition of penalties ranging from a grade reduction to exclusion from QUT.
Resources
- Cite|Write
- Unit site
- Unit Social Bookmark site.
Risk Assessment Statement
You are advised to back-up your digital files on a regular basis to ensure work is not lost if there is a hardware failure. Information about the free file storage provided by QUT for students is available on the Storing your files page.
There are no out of the ordinary risks associated with this unit.
Unit Outline: Session 3 2024, QUT Online, Online
| Unit code: | CCQ202 |
|---|---|
| Credit points: | 12 |
| Equivalent: | CCN202 |
Overview
This unit introduces current and advanced research on the impacts and ethical implications of automation for communication, media, and society at large. As such, the unit provides you with advanced knowledge and understanding of how Artificial Intelligence (AI), algorithms and other forms of automation are transforming communication, the media and communication industry and the wider society. It also addresses the ethical issues surrounding how these technologies are used. It is critically important that digital communication professionals have a future-focused orientation towards embryonic and emerging technologies that are likely to further disrupt media and communications environments.
Learning Outcomes
On successful completion of this unit you will be able to:
- Critically analyse the implications of artificial intelligence and automation on the ways in which we communicate, communication and media industries and the wider society.
- Make recommendations about how automation and related artificial intelligence technologies can be effectively and ethically integrated with professional digital communication practice and decision making.
- Critically evaluate recent advanced scholarship and research in the field of digital communication on the roles of artificial intelligence and automation.
- Craft effective communication messages, with appropriate visuals and media to support your message, medium and target audiences.
Content
This unit will explore topics such as:
- Algorithmic culture and communication
- Automation and the media and communication industries
- Impacts and implications of Artificial Intelligence (AI) for communication
- Role of automation and AI in curating and personalising communication content
- Ethical practice in the context of automation and AI
Learning Approaches
This unit will be delivered fully online and may include intensive delivery. It will be facilitated by a unit coordinator using a flipped learning approach. This approach requires you to complete online pre-workshop activities independently, prior to attending the online workshop. Indicative learning experiences in this unit may include:
- participating in online discussions
- observing and asking questions in panel sessions with industry experts
- reading book chapters and scholarly articles
- viewing AI and automation TED Talks and other videos and providing informed commentary on videos
- engaging in intellectual debates and hypotheticals
- listening to podcasts
- undertaking AI and automation research activities
- analysing case studies
- engaging in social bookmarking activities
- reflecting on learning
- crafting blog posts
- generating ideas activities on how automation and related technologies might be applied in digital communication
- collaborating with peers
- giving and receiving peer feedback.
Feedback opportunities from members of the teaching team and your peers will be integrated into the unit as outlined in the Feedback to students section of this unit outline.
Feedback on Learning and Assessment
You will receive feedback on your learning in a variety of ways, including:
- Informal formative feedback will be provided via quizzes, self-assessment tools, peer feedback and through individual or whole of class feedback, the debriefing of learning activities or via comments in online communities.
- Formal written or recorded feedback will be received on both formative and summative assessment tasks, in addition to the grade on the Criterion Reference Assessment sheet.
Feedback on your formative assessment task will be received prior to the submission of your summative assessment task.
Assessment
Overview
In this unit you will be required to complete two related assessment items: automation audit report and an incident analysis and report. These assessment items will measure your ability to identify, critically analyse, and evaluate automation and how to address ethical practice with automated technologies.
Opportunities to complete formative activities, which mirror the assessment tasks, will be available to help you to gauge your progress. Opportunities for teaching team and peer feedback will be integrated into the unit.
Unit Grading Scheme
7- point scale
Assessment Tasks
Assessment: Automation Audit
You are a freelance digital communication specialist who has been commissioned to write a report on the topic of automation in digital media and communication. Your client is confused about the concepts and technologies involved, and how they apply to real-world examples. You decide to provide an in-depth analysis that examines potential social, political or ethical implications. Drawing on the theory and scholarship introduced in this unit, you will synthesize key insights to provide clarity for your client.
This is an assignment for the purposes of an extension.
Assessment: Incident Analysis and Report
You are employed as a public policy researcher with a focus on the social and ethical implications of automation. Recent controversies have stirred up considerable public sentiment about ethical aspects of automation and how automation is put to use in certain contexts. In order to provide a more measured accounting, you will conduct an incident analysis that focuses on a particular incident involving automation.
This is an assignment for the purposes of an extension.
Academic Integrity
Students are expected to engage in learning and assessment at QUT with honesty, transparency and fairness. Maintaining academic integrity means upholding these principles and demonstrating valuable professional capabilities based on ethical foundations.
Failure to maintain academic integrity can take many forms. It includes cheating in examinations, plagiarism, self-plagiarism, collusion, and submitting an assessment item completed by another person (e.g. contract cheating). It can also include providing your assessment to another entity, such as to a person or website.
You are encouraged to make use of QUT’s learning support services, resources and tools to assure the academic integrity of your assessment. This includes the use of text matching software that may be available to assist with self-assessing your academic integrity as part of the assessment submission process.
Further details of QUT’s approach to academic integrity are outlined in the Academic integrity policy and the Student Code of Conduct. Breaching QUT’s Academic integrity policy is regarded as student misconduct and can lead to the imposition of penalties ranging from a grade reduction to exclusion from QUT.
Resources
- Cite|Write
- Unit site
- Unit Social Bookmark site.
Risk Assessment Statement
You are advised to back-up your digital files on a regular basis to ensure work is not lost if there is a hardware failure. Information about the free file storage provided by QUT for students is available on the Storing your files page.
There are no out of the ordinary risks associated with this unit.