AMN425 Digital Strategy and Analytics
To view more information for this unit, select Unit Outline from the list below. Please note the teaching period for which the Unit Outline is relevant.
| Unit code: | AMN425 |
|---|---|
| Prerequisite(s): | (24 credit points of completed Postgraduate study) or (192cps in SV03 or IV04 or MV05 or BV06 or EV08) |
| Equivalent(s): | AMX425 |
| Credit points: | 12 |
| Timetable | Details in HiQ, if available |
| Availabilities |
|
| CSP student contribution | $2,124 |
| Pre-2021 CSP student contribution | $1,663 The pre-2021 commonwealth supported place (CSP) contribution amount only applies to students enrolled in a course prior to 2021. To learn more, visit our Understanding your fees page. |
| Domestic tuition unit fee | $4,416 |
| International unit fee | $4,944 |
Unit Outline: Semester 1 2025, Gardens Point, Internal
| Unit code: | AMN425 |
|---|---|
| Credit points: | 12 |
| Pre-requisite: | (24 credit points of completed Postgraduate study) or (192cps in SV03 or SV04 or IV04 or IV05 or MV05 or MV06 or BV06 or BV07 or BV08 or EV07) |
| Equivalent: | AMX425 |
| Coordinator: | Shasha Wang | shasha.wang@qut.edu.au |
Overview
This course spans all the marketing communication disciplines and the practice of advertising, public relations and marketing to deliver a holistic approach to digital strategy. It introduces students to new digital skills that reflect the cutting edge of industry practice and important analytic understanding for decision-making. This unit satisfies the growing demand from industry for strategic thinking and planning, and the expectation of strong digital skills and a desire for evidence based solutions.
Learning Outcomes
On successful completion of this unit you will be able to:
- Use different theory-based approaches to develop digital strategy that solves organisational problems or leverage organisational opportunities
- Develop a working knowledge of the different types of data and data analytics that can be used in developing digital strategy
- Apply different criteria to evaluate digital strategy, including assessing the validity and reliability of the evidence underpinning the strategy
- Understand how digital strategy fits into the overall business strategy, including the integrated marketing communications plan.
Content
This unit unfolds across two modules, focusing on digital strategy development and evaluation. Module 1 delves into the ever-changing digital environment and its impact on consumer empowerment, as well as the ethical considerations that arise in this context. Drawing on relevant theories and the latest industry practices, this module offers comprehensive discussions on practical and effective digital strategies. Additionally, the module includes methods for systematically evaluating digital strategies, taking into account the quality of data utilised in strategy development. Module 2 reviews the types of data underpinning evidence-based digital strategy, with an introduction to how to transform data into information and strategy with the help of analytics.
QUT Business Capabilities (Postgraduate)
The content and assessment in this unit are aligned to a selection of the following set of QUT Business Capabilities, also known as Assurance of Learning Goals (AoLs). Developing these capabilities will assist you to meet the desired graduate outcomes set at QUT and equip you with the knowledge and skills to succeed in your chosen career.
Knowledge & Technical Skills (KS)
1.1 Demonstrate and apply integrated and advanced discipline and professional practice knowledge, including knowledge of relevant research principles and methods.
1.2 Apply technical, technological and technical research skills to organise and interpret discipline knowledge, including theory and practice, to investigate business issues.
Higher Order Thinking Skills (HO)
2.1 Critically investigate real world business issues and problems drawing on analysis, evaluation and synthesis of discipline knowledge, including theory and practice.
2.2 Exercise creativity and intellectual independence and make informed decisions and judgements in planning, designing, and executing strategic and research-based responses to address real world issues and problems.
Professional Communication (PC)
3.1 Use information literacy skills and communicate effectively and professionally in written forms and using media appropriate for diverse purposes, contexts and audiences.
3.2 Use information literacy skills and communicate effectively and professionally in oral forms appropriate for diverse purposes, contexts and audiences.
Teamwork & Self (TS)
4.1 Exercise self-reflection and accountability in applying knowledge and skills for own learning and effective practice.
4.2 Apply teamwork knowledge and skills for effective collaboration across a range of complex activities and contexts.
Social, Ethical & Global Understanding (SE)
5.1 Demonstrate and apply knowledge of ethical and legal principles and practices of business in critically analysing and effectively responding to complex business issues.
5.2 Demonstrate and apply knowledge of socially responsible behaviour in analysing and addressing business issues and critically reflect on the responsibilities and impacts of organisations in national and international business contexts.
Learning Approaches
This unit is delivered as an integrated learning experience. Students choose how they want to learn, the platforms they want to learn from and when they want to learn, according to their learning style and personal situation. To facilitate this, the student experience is built in three parts. (1) Learning involves students accessing the specially developed learning content to understand the key concepts (which comprise the topic area of the unit) and the main theories (which explain these concepts). (2) Applying and Understanding - participates in interactive classes to apply the learning (key concepts and theories) and develop understanding. (3) Practicing and Mastering - relates to the practice and development of competence in the assessment tasks. Students should refer to the unit Canvas site for the latest information.
Feedback on Learning and Assessment
Students will receive feedback in various forms through the semester which may include:
- Informal: worked examples, such as verbal feedback in class, personal consultation
- Formal: in writing, such as checklists (e.g. criteria sheets), written commentary
- Direct: to individual students, either in written form or in consultation
- Indirect: to the whole class
Assessment
Overview
Students may be required to attend campus or an assessment centre for the purposes of assessment, regardless of the attendance mode for the unit.
Unit Grading Scheme
7- point scale
Assessment Tasks
Assessment: Digital Strategy
Students are to evaluate an existing digital strategy and then propose an improved digital strategy for an organisation.
Formative or Summative: Formative and Summative
Business Capabilities (AoL goals): KS (1.1, 1.2), HO (2.1)
This assignment is eligible for the 48-hour late submission period and assignment extensions.
Assessment: Analytics Report
The purpose of this project is for students to apply their hands-on knowledge of analytics to a client problem.
Formative or Summative: Formative and Summative
Business Capabilities (AoL goals): KS (1.1, 1.2), HO (2.1), PC (3.1)
This assignment is eligible for the 48-hour late submission period and assignment extensions.
Academic Integrity
Academic integrity is a commitment to undertaking academic work and assessment in a manner that is ethical, fair, honest, respectful and accountable.
The Academic Integrity Policy sets out the range of conduct that can be a failure to maintain the standards of academic integrity. This includes, cheating in exams, plagiarism, self-plagiarism, collusion and contract cheating. It also includes providing fraudulent or altered documentation in support of an academic concession application, for example an assignment extension or a deferred exam.
You are encouraged to make use of QUT’s learning support services, resources and tools to assure the academic integrity of your assessment. This includes the use of text matching software that may be available to assist with self-assessing your academic integrity as part of the assessment submission process.
Breaching QUT’s Academic Integrity Policy or engaging in conduct that may defeat or compromise the purpose of assessment can lead to a finding of student misconduct (Code of Conduct – Student) and result in the imposition of penalties under the Management of Student Misconduct Policy, ranging from a grade reduction to exclusion from QUT.
Risk Assessment Statement
There are no out-of-the-ordinary risks associated with lectures or tutorials in this unit. You should, however, familiarise yourself with evacuation procedures operating in the buildings in which you attend classes and take the time to view the Emergency video.
Unit Outline: Semester 1 2025, Online
| Unit code: | AMN425 |
|---|---|
| Credit points: | 12 |
| Pre-requisite: | (24 credit points of completed Postgraduate study) or (192cps in SV03 or SV04 or IV04 or IV05 or MV05 or MV06 or BV06 or BV07 or BV08 or EV07) |
| Equivalent: | AMX425 |
Overview
This course spans all the marketing communication disciplines and the practice of advertising, public relations and marketing to deliver a holistic approach to digital strategy. It introduces students to new digital skills that reflect the cutting edge of industry practice and important analytic understanding for decision-making. This unit satisfies the growing demand from industry for strategic thinking and planning, and the expectation of strong digital skills and a desire for evidence based solutions.
Learning Outcomes
On successful completion of this unit you will be able to:
- Use different theory-based approaches to develop digital strategy that solves organisational problems or leverage organisational opportunities
- Develop a working knowledge of the different types of data and data analytics that can be used in developing digital strategy
- Apply different criteria to evaluate digital strategy, including assessing the validity and reliability of the evidence underpinning the strategy
- Understand how digital strategy fits into the overall business strategy, including the integrated marketing communications plan.
Content
This unit unfolds across two modules, focusing on digital strategy development and evaluation. Module 1 delves into the ever-changing digital environment and its impact on consumer empowerment, as well as the ethical considerations that arise in this context. Drawing on relevant theories and the latest industry practices, this module offers comprehensive discussions on practical and effective digital strategies. Additionally, the module includes methods for systematically evaluating digital strategies, taking into account the quality of data utilised in strategy development. Module 2 reviews the types of data underpinning evidence-based digital strategy, with an introduction to how to transform data into information and strategy with the help of analytics.
QUT Business Capabilities (Postgraduate)
The content and assessment in this unit are aligned to a selection of the following set of QUT Business Capabilities, also known as Assurance of Learning Goals (AoLs). Developing these capabilities will assist you to meet the desired graduate outcomes set at QUT and equip you with the knowledge and skills to succeed in your chosen career.
Knowledge & Technical Skills (KS)
1.1 Demonstrate and apply integrated and advanced discipline and professional practice knowledge, including knowledge of relevant research principles and methods.
1.2 Apply technical, technological and technical research skills to organise and interpret discipline knowledge, including theory and practice, to investigate business issues.
Higher Order Thinking Skills (HO)
2.1 Critically investigate real world business issues and problems drawing on analysis, evaluation and synthesis of discipline knowledge, including theory and practice.
2.2 Exercise creativity and intellectual independence and make informed decisions and judgements in planning, designing, and executing strategic and research-based responses to address real world issues and problems.
Professional Communication (PC)
3.1 Use information literacy skills and communicate effectively and professionally in written forms and using media appropriate for diverse purposes, contexts and audiences.
3.2 Use information literacy skills and communicate effectively and professionally in oral forms appropriate for diverse purposes, contexts and audiences.
Teamwork & Self (TS)
4.1 Exercise self-reflection and accountability in applying knowledge and skills for own learning and effective practice.
4.2 Apply teamwork knowledge and skills for effective collaboration across a range of complex activities and contexts.
Social, Ethical & Global Understanding (SE)
5.1 Demonstrate and apply knowledge of ethical and legal principles and practices of business in critically analysing and effectively responding to complex business issues.
5.2 Demonstrate and apply knowledge of socially responsible behaviour in analysing and addressing business issues and critically reflect on the responsibilities and impacts of organisations in national and international business contexts.
Learning Approaches
This unit is delivered as an integrated learning experience. Students choose how they want to learn, the platforms they want to learn from and when they want to learn, according to their learning style and personal situation. To facilitate this, the student experience is built in three parts. (1) Learning involves students accessing the specially developed learning content to understand the key concepts (which comprise the topic area of the unit) and the main theories (which explain these concepts). (2) Applying and Understanding - participates in interactive classes to apply the learning (key concepts and theories) and develop understanding. (3) Practicing and Mastering - relates to the practice and development of competence in the assessment tasks. Students should refer to the unit Canvas site for the latest information.
Feedback on Learning and Assessment
Students will receive feedback in various forms through the semester which may include:
- Informal: worked examples, such as verbal feedback in class, personal consultation
- Formal: in writing, such as checklists (e.g. criteria sheets), written commentary
- Direct: to individual students, either in written form or in consultation
- Indirect: to the whole class
Assessment
Overview
Students may be required to attend campus or an assessment centre for the purposes of assessment, regardless of the attendance mode for the unit.
Unit Grading Scheme
7- point scale
Assessment Tasks
Assessment: Digital Strategy
Students are to evaluate an existing digital strategy and then propose an improved digital strategy for an organisation.
Formative or Summative: Formative and Summative
Business Capabilities (AoL goals): KS (1.1, 1.2), HO (2.1)
This assignment is eligible for the 48-hour late submission period and assignment extensions.
Assessment: Analytics Report
The purpose of this project is for students to apply their hands-on knowledge of analytics to a client problem.
Formative or Summative: Formative and Summative
Business Capabilities (AoL goals): KS (1.1, 1.2), HO (2.1), PC (3.1)
This assignment is eligible for the 48-hour late submission period and assignment extensions.
Academic Integrity
Academic integrity is a commitment to undertaking academic work and assessment in a manner that is ethical, fair, honest, respectful and accountable.
The Academic Integrity Policy sets out the range of conduct that can be a failure to maintain the standards of academic integrity. This includes, cheating in exams, plagiarism, self-plagiarism, collusion and contract cheating. It also includes providing fraudulent or altered documentation in support of an academic concession application, for example an assignment extension or a deferred exam.
You are encouraged to make use of QUT’s learning support services, resources and tools to assure the academic integrity of your assessment. This includes the use of text matching software that may be available to assist with self-assessing your academic integrity as part of the assessment submission process.
Breaching QUT’s Academic Integrity Policy or engaging in conduct that may defeat or compromise the purpose of assessment can lead to a finding of student misconduct (Code of Conduct – Student) and result in the imposition of penalties under the Management of Student Misconduct Policy, ranging from a grade reduction to exclusion from QUT.
Risk Assessment Statement
There are no out-of-the-ordinary risks associated with lectures or tutorials in this unit. You should, however, familiarise yourself with evacuation procedures operating in the buildings in which you attend classes and take the time to view the Emergency video.
Unit Outline: Semester 2 2025, Gardens Point, Internal
| Unit code: | AMN425 |
|---|---|
| Credit points: | 12 |
| Pre-requisite: | (24 credit points of completed Postgraduate study) or (192cps in SV03 or SV04 or IV04 or IV05 or MV05 or MV06 or BV06 or BV07 or BV08 or EV07) |
| Equivalent: | AMX425 |
| Coordinator: | Shasha Wang | shasha.wang@qut.edu.au |
Overview
This course spans all the marketing communication disciplines and the practice of advertising, public relations and marketing to deliver a holistic approach to digital strategy. It introduces students to new digital skills that reflect the cutting edge of industry practice and important analytic understanding for decision-making. This unit satisfies the growing demand from industry for strategic thinking and planning, and the expectation of strong digital skills and a desire for evidence based solutions.
Learning Outcomes
On successful completion of this unit you will be able to:
- Use different theory-based approaches to develop digital strategy that solves organisational problems or leverage organisational opportunities
- Develop a working knowledge of the different types of data and data analytics that can be used in developing digital strategy
- Apply different criteria to evaluate digital strategy, including assessing the validity and reliability of the evidence underpinning the strategy
- Understand how digital strategy fits into the overall business strategy, including the integrated marketing communications plan.
Content
This unit unfolds across two modules, focusing on digital strategy development and evaluation. Module 1 delves into the ever-changing digital environment and its impact on consumer empowerment, as well as the ethical considerations that arise in this context. Drawing on relevant theories and the latest industry practices, this module offers comprehensive discussions on practical and effective digital strategies. Additionally, the module includes methods for systematically evaluating digital strategies, taking into account the quality of data utilised in strategy development. Module 2 reviews the types of data underpinning evidence-based digital strategy, with an introduction to how to transform data into information and strategy with the help of analytics.
QUT Business Capabilities (Postgraduate)
The content and assessment in this unit are aligned to a selection of the following set of QUT Business Capabilities, also known as Assurance of Learning Goals (AoLs). Developing these capabilities will assist you to meet the desired graduate outcomes set at QUT and equip you with the knowledge and skills to succeed in your chosen career.
Knowledge & Technical Skills (KS)
1.1 Demonstrate and apply integrated and advanced discipline and professional practice knowledge, including knowledge of relevant research principles and methods.
1.2 Apply technical, technological and technical research skills to organise and interpret discipline knowledge, including theory and practice, to investigate business issues.
Higher Order Thinking Skills (HO)
2.1 Critically investigate real world business issues and problems drawing on analysis, evaluation and synthesis of discipline knowledge, including theory and practice.
2.2 Exercise creativity and intellectual independence and make informed decisions and judgements in planning, designing, and executing strategic and research-based responses to address real world issues and problems.
Professional Communication (PC)
3.1 Use information literacy skills and communicate effectively and professionally in written forms and using media appropriate for diverse purposes, contexts and audiences.
3.2 Use information literacy skills and communicate effectively and professionally in oral forms appropriate for diverse purposes, contexts and audiences.
Teamwork & Self (TS)
4.1 Exercise self-reflection and accountability in applying knowledge and skills for own learning and effective practice.
4.2 Apply teamwork knowledge and skills for effective collaboration across a range of complex activities and contexts.
Social, Ethical & Global Understanding (SE)
5.1 Demonstrate and apply knowledge of ethical and legal principles and practices of business in critically analysing and effectively responding to complex business issues.
5.2 Demonstrate and apply knowledge of socially responsible behaviour in analysing and addressing business issues and critically reflect on the responsibilities and impacts of organisations in national and international business contexts.
Learning Approaches
This unit is delivered as an integrated learning experience. Students choose how they want to learn, the platforms they want to learn from and when they want to learn, according to their learning style and personal situation. To facilitate this, the student experience is built in three parts. (1) Learning involves students accessing the specially developed learning content to understand the key concepts (which comprise the topic area of the unit) and the main theories (which explain these concepts). (2) Applying and Understanding - participates in interactive classes to apply the learning (key concepts and theories) and develop understanding. (3) Practicing and Mastering - relates to the practice and development of competence in the assessment tasks. Students should refer to the unit Canvas site for the latest information.
Feedback on Learning and Assessment
Students will receive feedback in various forms through the semester which may include:
- Informal: worked examples, such as verbal feedback in class, personal consultation
- Formal: in writing, such as checklists (e.g. criteria sheets), written commentary
- Direct: to individual students, either in written form or in consultation
- Indirect: to the whole class
Assessment
Overview
Students may be required to attend campus or an assessment centre for the purposes of assessment, regardless of the attendance mode for the unit.
Unit Grading Scheme
7- point scale
Assessment Tasks
Assessment: Digital Strategy
Students are to evaluate an existing digital strategy and then propose an improved digital strategy for an organisation.
Formative or Summative: Formative and Summative
Business Capabilities (AoL goals): KS (1.1, 1.2), HO (2.1)
This assignment is eligible for the 48-hour late submission period and assignment extensions.
Assessment: Analytics Report
The purpose of this project is for students to apply their hands-on knowledge of analytics to a client problem.
Formative or Summative: Formative and Summative
Business Capabilities (AoL goals): KS (1.1, 1.2), HO (2.1), PC (3.1)
This assignment is eligible for the 48-hour late submission period and assignment extensions.
Academic Integrity
Academic integrity is a commitment to undertaking academic work and assessment in a manner that is ethical, fair, honest, respectful and accountable.
The Academic Integrity Policy sets out the range of conduct that can be a failure to maintain the standards of academic integrity. This includes, cheating in exams, plagiarism, self-plagiarism, collusion and contract cheating. It also includes providing fraudulent or altered documentation in support of an academic concession application, for example an assignment extension or a deferred exam.
You are encouraged to make use of QUT’s learning support services, resources and tools to assure the academic integrity of your assessment. This includes the use of text matching software that may be available to assist with self-assessing your academic integrity as part of the assessment submission process.
Breaching QUT’s Academic Integrity Policy or engaging in conduct that may defeat or compromise the purpose of assessment can lead to a finding of student misconduct (Code of Conduct – Student) and result in the imposition of penalties under the Management of Student Misconduct Policy, ranging from a grade reduction to exclusion from QUT.
Risk Assessment Statement
There are no out-of-the-ordinary risks associated with lectures or tutorials in this unit. You should, however, familiarise yourself with evacuation procedures operating in the buildings in which you attend classes and take the time to view the Emergency video.
Unit Outline: Semester 2 2025, Online
| Unit code: | AMN425 |
|---|---|
| Credit points: | 12 |
| Pre-requisite: | (24 credit points of completed Postgraduate study) or (192cps in SV03 or SV04 or IV04 or IV05 or MV05 or MV06 or BV06 or BV07 or BV08 or EV07) |
| Equivalent: | AMX425 |
Overview
This course spans all the marketing communication disciplines and the practice of advertising, public relations and marketing to deliver a holistic approach to digital strategy. It introduces students to new digital skills that reflect the cutting edge of industry practice and important analytic understanding for decision-making. This unit satisfies the growing demand from industry for strategic thinking and planning, and the expectation of strong digital skills and a desire for evidence based solutions.
Learning Outcomes
On successful completion of this unit you will be able to:
- Use different theory-based approaches to develop digital strategy that solves organisational problems or leverage organisational opportunities
- Develop a working knowledge of the different types of data and data analytics that can be used in developing digital strategy
- Apply different criteria to evaluate digital strategy, including assessing the validity and reliability of the evidence underpinning the strategy
- Understand how digital strategy fits into the overall business strategy, including the integrated marketing communications plan.
Content
This unit unfolds across two modules, focusing on digital strategy development and evaluation. Module 1 delves into the ever-changing digital environment and its impact on consumer empowerment, as well as the ethical considerations that arise in this context. Drawing on relevant theories and the latest industry practices, this module offers comprehensive discussions on practical and effective digital strategies. Additionally, the module includes methods for systematically evaluating digital strategies, taking into account the quality of data utilised in strategy development. Module 2 reviews the types of data underpinning evidence-based digital strategy, with an introduction to how to transform data into information and strategy with the help of analytics.
QUT Business Capabilities (Postgraduate)
The content and assessment in this unit are aligned to a selection of the following set of QUT Business Capabilities, also known as Assurance of Learning Goals (AoLs). Developing these capabilities will assist you to meet the desired graduate outcomes set at QUT and equip you with the knowledge and skills to succeed in your chosen career.
Knowledge & Technical Skills (KS)
1.1 Demonstrate and apply integrated and advanced discipline and professional practice knowledge, including knowledge of relevant research principles and methods.
1.2 Apply technical, technological and technical research skills to organise and interpret discipline knowledge, including theory and practice, to investigate business issues.
Higher Order Thinking Skills (HO)
2.1 Critically investigate real world business issues and problems drawing on analysis, evaluation and synthesis of discipline knowledge, including theory and practice.
2.2 Exercise creativity and intellectual independence and make informed decisions and judgements in planning, designing, and executing strategic and research-based responses to address real world issues and problems.
Professional Communication (PC)
3.1 Use information literacy skills and communicate effectively and professionally in written forms and using media appropriate for diverse purposes, contexts and audiences.
3.2 Use information literacy skills and communicate effectively and professionally in oral forms appropriate for diverse purposes, contexts and audiences.
Teamwork & Self (TS)
4.1 Exercise self-reflection and accountability in applying knowledge and skills for own learning and effective practice.
4.2 Apply teamwork knowledge and skills for effective collaboration across a range of complex activities and contexts.
Social, Ethical & Global Understanding (SE)
5.1 Demonstrate and apply knowledge of ethical and legal principles and practices of business in critically analysing and effectively responding to complex business issues.
5.2 Demonstrate and apply knowledge of socially responsible behaviour in analysing and addressing business issues and critically reflect on the responsibilities and impacts of organisations in national and international business contexts.
Learning Approaches
This unit is delivered as an integrated learning experience. Students choose how they want to learn, the platforms they want to learn from and when they want to learn, according to their learning style and personal situation. To facilitate this, the student experience is built in three parts. (1) Learning involves students accessing the specially developed learning content to understand the key concepts (which comprise the topic area of the unit) and the main theories (which explain these concepts). (2) Applying and Understanding - participates in interactive classes to apply the learning (key concepts and theories) and develop understanding. (3) Practicing and Mastering - relates to the practice and development of competence in the assessment tasks. Students should refer to the unit Canvas site for the latest information.
Feedback on Learning and Assessment
Students will receive feedback in various forms through the semester which may include:
- Informal: worked examples, such as verbal feedback in class, personal consultation
- Formal: in writing, such as checklists (e.g. criteria sheets), written commentary
- Direct: to individual students, either in written form or in consultation
- Indirect: to the whole class
Assessment
Overview
Students may be required to attend campus or an assessment centre for the purposes of assessment, regardless of the attendance mode for the unit.
Unit Grading Scheme
7- point scale
Assessment Tasks
Assessment: Digital Strategy
Students are to evaluate an existing digital strategy and then propose an improved digital strategy for an organisation.
Formative or Summative: Formative and Summative
Business Capabilities (AoL goals): KS (1.1, 1.2), HO (2.1)
This assignment is eligible for the 48-hour late submission period and assignment extensions.
Assessment: Analytics Report
The purpose of this project is for students to apply their hands-on knowledge of analytics to a client problem.
Formative or Summative: Formative and Summative
Business Capabilities (AoL goals): KS (1.1, 1.2), HO (2.1), PC (3.1)
This assignment is eligible for the 48-hour late submission period and assignment extensions.
Academic Integrity
Academic integrity is a commitment to undertaking academic work and assessment in a manner that is ethical, fair, honest, respectful and accountable.
The Academic Integrity Policy sets out the range of conduct that can be a failure to maintain the standards of academic integrity. This includes, cheating in exams, plagiarism, self-plagiarism, collusion and contract cheating. It also includes providing fraudulent or altered documentation in support of an academic concession application, for example an assignment extension or a deferred exam.
You are encouraged to make use of QUT’s learning support services, resources and tools to assure the academic integrity of your assessment. This includes the use of text matching software that may be available to assist with self-assessing your academic integrity as part of the assessment submission process.
Breaching QUT’s Academic Integrity Policy or engaging in conduct that may defeat or compromise the purpose of assessment can lead to a finding of student misconduct (Code of Conduct – Student) and result in the imposition of penalties under the Management of Student Misconduct Policy, ranging from a grade reduction to exclusion from QUT.
Risk Assessment Statement
There are no out-of-the-ordinary risks associated with lectures or tutorials in this unit. You should, however, familiarise yourself with evacuation procedures operating in the buildings in which you attend classes and take the time to view the Emergency video.