ENN519 Entrepreneurship and Applications


To view more information for this unit, select Unit Outline from the list below. Please note the teaching period for which the Unit Outline is relevant.


Unit Outline: Semester 1 2026, Gardens Point, Internal

Unit code:ENN519
Credit points:12
Pre-requisite:EGH437 or Admission to (EV10 or EN57). EGH437 can be enrolled in the same teaching period as ENN519.
Coordinator:Krishna Manaswi Digumarti | krishnamanaswi.digumarti@qut.edu.au
Disclaimer - Offer of some units is subject to viability, and information in these Unit Outlines is subject to change prior to commencement of the teaching period.

Overview

This unit introduces you to fundamental entrepreneurial concepts and advanced design practice. The unit combines skills in engineering with entrepreneurship. You will apply your new knowledge in entrepreneurship to devise an idea for an artefact, a system that solves a customer’s problem or satisfies a demand in the market.

You will learn to think about a business case for your idea, identify potential customers, and analyse the market situation. Working in teams, you will apply advanced design methods to evaluate your product or service idea based on its technology feasibility, desirability, and commercial viability. You will heavily draw on project management and team skills learned as an engineer.

Learning Outcomes

On successful completion of this unit you will be able to:

  1. Identify a problem that can be solved by applying advanced knowledge in engineering to design a complex engineering system using appropriate information, engineering methods, and technologies.
  2. Demonstrate introductory knowledge of key entrepreneurial concepts to create a business plan, designed to market a complex engineered product or service to potential customers considering ethical, sustainable, and socially responsible aspects.
  3. Compose a professional business and product development plan with supporting documentation that describes, quantitatively evaluates, and defends a complex engineering product's technological feasibility, customer desirability, and business viability at a mastered level.
  4. Demonstrate leadership, creativity, and initiative in both self-directed and collaborative contexts of professional engineering practice, utilising systematic approaches to plan, design and manage a project to develop an advanced engineering product.
  5. Engage stakeholders or potential customers in a professional context and effectively communicate your design concept, value proposition and expected outcome in oral and written forms.

Content

Interactive lectures will concentrate on entrepreneurial content:

  1. Introduction to Entrepreneurship
  2. The Ideation Process and the Systems Engineering approach
  3. Customer analysis, Concept of operations and work packages
  4. Innovation methods, market analysis and intellectual property protection
  5. Financial analysis, preliminary design, verification and validation
  6. Marketing strategies, pitching skills, entrepreneurship programs and funding opportunities
  7. Risk analysis and sustainability analysis.

Learning Approaches

You can expect the following timetabled activities in this unit:

  • Lectures by highly experienced entrepreneurs introduce you to fundamental concepts of entrepreneurship. 
  • Laboratory: The team project requires the design, implementation, and documentation of a product prototype that incorporates various mechatronics techniques. The project runs over the entire semester and culminates in a demonstration of the prototype at the end of the unit. The teaching team will assist you but expect that you are highly collaborative and self-sufficiently able to apply the knowledge previously gained.  

In addition to these timetabled activities, you are expected to self-organise your work in your team, hold regular team meetings, apply your knowledge of agile project management techniques, document your progress in all stages of the project, conduct experiments and evaluation of your prototype, as well as prepare reports, demonstrations and presentations.

Feedback on Learning and Assessment

Feedback will be given regularly throughout the semester by tutors and lecturers, following your oral and written presentations of project ideas, plan, design, execution and progress early, mid-semester and at the end of the semester. Tutors and lecturers are available for feedback and advice in the lab sessions.

In addition, you are encouraged to view your team and other teams as a learning community and share and constructively discuss emerging ideas during all phases of the project.

Assessment

Overview

Assessment in this unit will be based on a semester-long team project. As a team and individually, you will be assessed on a mix of written formal reports, a product pitch demonstration and practical prototype demonstrations.

Unit Grading Scheme

7- point scale

Assessment Tasks

Assessment: Ideation and market analysis

Produce a recorded video presenting your idea and its entrepreneurial aspects such as value proposition, customer segment and market analysis, customer analysis, and preliminary market analysis.

While presenting as a group, you will each describe your individual components of the analysis.

The ethical and responsible use of generative artificial intelligence (GenAI) tools is authorised in this assessment. See the relevant assessment details in Canvas for specific guidelines.

This assessment is eligible for the 48-hour late submission period and assignment extensions.

Weight: 10
Length: 5 minutes
Individual/Group: Individual and group
Due (indicative): Week 5
Related Unit learning outcomes: 1, 2, 4, 5

Assessment: Business plan and engineering design proposal

Students working in groups submit their progress on the business plan describing:

  • Business opportunity analysis
  • Innovation and proposed solution
  • Engineering design
  • Financial and market analysis

Each student is assigned a role. They work on a section of the business plan proposal and merge it to create a single document for submission.

The ethical and responsible use of generative artificial intelligence (GenAI) tools is authorised in this assessment. See the relevant assessment details in Canvas for specific guidelines.

The Business plan and engineering design proposal is eligible for the 48-hour late submission period and assignment extensions.

Weight: 30
Length: up to 4000 words
Individual/Group: Individual and group
Due (indicative): Week 8
Related Unit learning outcomes: 1, 2, 3, 4

Assessment: Final business plan and presentation

There are three components to this assessment.

Business Plan

A written report describing the final business plan and engineering design is submitted as a group. Each student is assigned a role. They work on a section of the business plan and compile it into a single cohesive document. Scoring is 15% for the group and 15% for individual contribution. 

The Business Plan Report is eligible for the 48-hour late submission period and assignment extensions.

Presentation

This is an oral presentation to describe and defend the business plan before a panel. Each student presents a component of the plan. Scoring is 10% for the group and 10% for individual contribution.

Peer evaluation

Each student is assessed by their teammates based on their contribution to the groupwork. Students receive a 10% individual score.

The ethical and responsible use of generative artificial intelligence (GenAI) tools is authorised in this assessment. See the relevant assessment details in Canvas for specific guidelines.

Weight: 60
Length: Business plan report up to 3000 words; Presentation duration 10 minutes.
Individual/Group: Individual and group
Due (indicative): Pitch presentation is due in week 11. the business plan report in week 13 and the peer evaluation two days after the report is submitted.
Related Unit learning outcomes: 1, 2, 3, 4, 5

Academic Integrity

Academic integrity is a commitment to undertaking academic work and assessment in a manner that is ethical, fair, honest, respectful and accountable.

The Academic Integrity Policy sets out the range of conduct that can be a failure to maintain the standards of academic integrity. This includes, cheating in exams, plagiarism, self-plagiarism, collusion and contract cheating. It also includes providing fraudulent or altered documentation in support of an academic concession application, for example an assignment extension or a deferred exam.

You are encouraged to make use of QUT’s learning support services, resources and tools to assure the academic integrity of your assessment. This includes the use of text matching software that may be available to assist with self-assessing your academic integrity as part of the assessment submission process.

Breaching QUT’s Academic Integrity Policy or engaging in conduct that may defeat or compromise the purpose of assessment can lead to a finding of student misconduct (Code of Conduct – Student) and result in the imposition of penalties under the Management of Student Misconduct Policy, ranging from a grade reduction to exclusion from QUT.

Resources

To build your prototype, you can order the necessary components, within a specified budget. This may include motors, sensors, microcontrollers, PCBs and general electronics, as well as other needed materials.

You have access to lab spaces and workshops at QUT and can use a range of tools after receiving an induction.

Learning material in this unit will be managed from its LMS site

Risk Assessment Statement

You will undertake lectures and tutorials in the traditional classrooms and lecture theatres. As such, there are no extraordinary workplace health and safety issues associated with these components of the unit.

You will be required to undertake practical sessions in the laboratory under the supervision of the lecturer and technical staff of the School. In any laboratory practicals you will be advised of requirements of safe and responsible behaviour and will be required to wear appropriate protective items (e.g. closed shoes).

You will undergo a health and safety induction before the commencement of the practical sessions and will be issued with a safety induction card. If you do not have a safety induction card you will be denied access to laboratories.

Course Learning Outcomes

This unit is designed to support your development of the following course/study area learning outcomes.

EN52 Master of Robotics and Artificial Intelligence

  1. Demonstrate and apply advanced and specialist discipline knowledge, concepts and practices in Robotics and AI
    Relates to: ULO1, ULO2, ULO3, ULO4, ULO5, Ideation and market analysis, Business plan and engineering design proposal, Final business plan and presentation
  2. Critically analyse, evaluate and apply appropriate methods to Robotics and AI problems to achieve research-informed solutions
    Relates to: ULO1, ULO2, ULO3, ULO4, ULO5, Final business plan and presentation
  3. Apply systematic approaches to plan, design, execute and manage projects in Robotics and AI
    Relates to: ULO1, ULO2, ULO3, ULO4, ULO5, Business plan and engineering design proposal, Final business plan and presentation
  4. Communicate complex information effectively and succinctly in oral and written form for diverse purposes and audiences
    Relates to: ULO1, ULO2, ULO3, ULO4, ULO5, Ideation and market analysis, Business plan and engineering design proposal, Final business plan and presentation
  5. Work independently and collaboratively demonstrating ethical and socially responsible practice
    Relates to: ULO1, ULO2, ULO3, ULO4, ULO5, Ideation and market analysis, Business plan and engineering design proposal, Final business plan and presentation

EN57 Master of Biomedical Systems and Technology

  1. Demonstrate and apply advanced specialist discipline knowledge, concepts and practices in the context of contemporary Biomedical Engineering practice, Technologies and Systems thinking.
    Relates to: Ideation and market analysis, Business plan and engineering design proposal, Final business plan and presentation
  2. Employ advanced technical knowledge, informed by contemporary practice, and inclusive of user and system needs, to the design and critical analysis of innovative solutions to Biomedical challenges in Healthcare.
    Relates to: Final business plan and presentation
  3. Apply innovative, systematic frameworks to plan, design, manage and deliver projects where knowledge of Biomedical Systems and Technology are critical to enacting change in Healthcare.
    Relates to: Business plan and engineering design proposal, Final business plan and presentation
  4. Implement professional communication and collaborative skills while engaging with stakeholders, exchanging ideas, and presenting complex information in contemporary formats to specialist and non-specialist audiences.
    Relates to: Ideation and market analysis, Business plan and engineering design proposal, Final business plan and presentation
  5. Demonstrate ethically and socially responsible practice, recognising the importance of personal accountability, reflective practice, and collaborative design, when working with stakeholders, both individually and as a group, from diverse disciplines.
    Relates to: Ideation and market analysis, Business plan and engineering design proposal, Final business plan and presentation

EN62 Graduate Certificate in Robotics

  1. Demonstrate and apply advanced discipline knowledge, concepts and practices as they relate to contemporary practice in Robotics
    Relates to: Ideation and market analysis, Business plan and engineering design proposal, Final business plan and presentation
  2. Analyse and evaluate Robotics problems using technical approaches informed by contemporary practice to achieve innovative, critically informed solutions
    Relates to: Final business plan and presentation
  3. Apply innovative, systematic approaches to plan, design, deliver and manage projects in Robotics in a way that assures sustainable outcomes over their whole lifecycle
    Relates to: Business plan and engineering design proposal, Final business plan and presentation
  4. Effectively communicate Robotics problems, related complex data and information, and solutions in contemporary professional formats for diverse purposes and audiences
    Relates to: Ideation and market analysis, Business plan and engineering design proposal, Final business plan and presentation
  5. Demonstrate ethically and socially responsible practice, recognising the importance of personal accountability and reflective practice when working in individual and collaborative modes
    Relates to: Ideation and market analysis, Business plan and engineering design proposal, Final business plan and presentation

EN72 Master of Advanced Robotics and Artificial Intelligence

  1. Demonstrate and apply advanced and specialist discipline knowledge, concepts and practices in Advanced Robotics and AI and Data Analytics domains
    Relates to: Ideation and market analysis, Business plan and engineering design proposal, Final business plan and presentation
  2. Critically analyse, evaluate and apply appropriate methods to problems to achieve research-informed solutions in Advanced Robotics and AI and Data Analytics domains
    Relates to: Final business plan and presentation
  3. Apply systematic approaches to plan, design, execute and manage projects in Advanced Robotics and AI and Data Analytics domains
    Relates to: Business plan and engineering design proposal, Final business plan and presentation
  4. Communicate complex information effectively and succinctly in oral and written form for diverse purposes and audiences
    Relates to: Ideation and market analysis, Business plan and engineering design proposal, Final business plan and presentation
  5. Work independently and collaboratively demonstrating ethical and socially responsible practice
    Relates to: Ideation and market analysis, Business plan and engineering design proposal, Final business plan and presentation

EN79 Graduate Diploma in Engineering Studies

  1. Demonstrate and apply advanced discipline knowledge, concepts and practices as they relate to contemporary Engineering practice
    Relates to: Ideation and market analysis, Business plan and engineering design proposal, Final business plan and presentation
  2. Analyse and evaluate Engineering problems using technical approaches informed by contemporary practice and leading edge research to achieve innovative, critically informed solutions
    Relates to: Final business plan and presentation
  3. Apply innovative, systematic approaches to plan, design, deliver and manage Engineering projects in a way that assures sustainable outcomes over their whole lifecycle
    Relates to: Business plan and engineering design proposal, Final business plan and presentation
  4. Effectively communicate Engineering problems, related complex data and information, and solutions in contemporary professional formats for diverse purposes and audiences
    Relates to: Ideation and market analysis, Business plan and engineering design proposal, Final business plan and presentation
  5. Demonstrate ethically and socially responsible practice, recognising the importance of personal accountability and reflective practice when working in individual and collaborative modes
    Relates to: Ideation and market analysis, Business plan and engineering design proposal, Final business plan and presentation