CCN207 Communication Research and Problem Solving


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Unit Outline: Flexible Period - 10A 2024, Kelvin Grove, Internal (Start Date: 16 Sep 2024)

Unit code:CCN207
Credit points:12
Pre-requisite:Completion of 48 credit points of CCN- or CCQ- coded units
Equivalent:CCN203 or CCQ203 or CCQ207
Disclaimer - Offer of some units is subject to viability, and information in these Unit Outlines is subject to change prior to commencement of the teaching period.

Overview

This foundational unit introduces traditional and emerging approaches to problem-solving and the design of impactful and rigorous research projects relevant to the digital communication field. You will develop a project proposal, demonstrate awareness of ethical research practice, and plan for your capstone project. As a communication professional, you will frequently be called upon to undertake research projects and generate innovative solutions to complex problems. This unit provides you with a strong basis to undertake such industry-focussed research.

Note: If you are in the Graduate Diploma in Digital Communication, you should undertake this unit if you intend to articulate into the Master of Digital Communication.

Learning Outcomes

On successful completion of this unit you will be able to:

  1. Apply appropriate research method/s to investigate topics in the communication and media industry.
  2. Critically analyse topics in the communication and media industry drawing on scholarly literature.
  3. Discuss and apply the ethics of data collection, analysis and reporting.
  4. Collaborate with peers to solve problems.

Content

In this unit you will choose a topic for your capstone project and learn how to design a project that effectively addresses a question related your topic. Your project can be shaped as a real-world problem to solve or a research challenge for you to explore. You will learn how to select appropriate theoretical perspectives for your topic and how to choose research designs and methods to address the question you have created. You will use artificial intelligence tools for all steps in your project design and learn about both the benefits and limitations of AI tools for communication research and problem-solving.

 

Learning Approaches

This unit is taught via a blended approach that combines elements of online delivery and face-to-face.

Learning experiences in this unit include:

  • participating in class/online tutorials (team-based learning and problem-based learning)
  • attending lectures
  • engaging with online learning materials
  • reading book chapters, scholarly and industry articles

Feedback on Learning and Assessment

You will receive feedback on your learning in a variety of ways, including:

  • Informal formative feedback in tutorials,
  • Self-assessment tools,
  • Peer feedback,
  • Formal written or recorded feedback on both formative and summative assessment tasks in addition to the grade on the Criterion Reference Assessment sheet.

Assessment

Overview

You will be required to complete three assessment items during this unit:

  • The problem: In this task you will explore and define your topic area.
  • The questions: In this task you will identify relevant concepts and theoretical perspectives to examine your topic.
  • The design: In this task you will choose research designs and methods to address the questions you have developed.

Unit Grading Scheme

7- point scale

Assessment Tasks

Assessment: The problem

You will work in groups to search and discuss academic literature relevant to a digital communication topic. Individually you will use some of the literature you have found to build an integrative literature review relevant to this topic. You will produce a reflection on your own contribution to the group work and discuss the techniques you employed to complete the review.

You will build on this assessment in assessment 2. This assignment is eligible for the 48-hour late submission period and assignment extensions.

Weight: 30
Length: • [Group] Annotated bibliography – At least 30 relevant sources • [Individual] Literature review – 800 words • [Individual] Reflection – 100 words
Individual/Group: Individual and group
Due (indicative): Week 3
Related Unit learning outcomes: 1, 2, 4

Assessment: The questions

You will work in groups to identify relevant concepts and theoretical perspectives to examine your topic. Individually, you will build on some of these concepts and theories to develop (a) a theoretical framework and (b) a set of relevant and well justified research questions. You will produce a reflection on your own contribution to the group work.

You will build on this assessment in assessment 3. This assignment is eligible for the 48-hour late submission period and assignment extensions.

Weight: 30
Length: • [Group] Theoretical perspectives – At least 7 relevant perspectives (100 words each) • [Individual] Theoretical framework and research questions – 800 words • [Individual] Reflection – 100 words
Individual/Group: Individual and group
Due (indicative): Week 5
Related Unit learning outcomes: 1, 2, 4

Assessment: The design

You will choose research designs and methods to address the questions you have developed. You will present these designs and methods as a proposal for your capstone project where you also reflect on relevant ethical issues that may arise.

This assignment is eligible for the 48-hour late submission period and assignment extensions.

Weight: 40
Length: 1,200 words
Individual/Group: Individual
Due (indicative): Week 8
Related Unit learning outcomes: 1, 2, 3

Academic Integrity

Students are expected to engage in learning and assessment at QUT with honesty, transparency and fairness. Maintaining academic integrity means upholding these principles and demonstrating valuable professional capabilities based on ethical foundations.

Failure to maintain academic integrity can take many forms. It includes cheating in examinations, plagiarism, self-plagiarism, collusion, and submitting an assessment item completed by another person (e.g. contract cheating). It can also include providing your assessment to another entity, such as to a person or website.

You are encouraged to make use of QUT’s learning support services, resources and tools to assure the academic integrity of your assessment. This includes the use of text matching software that may be available to assist with self-assessing your academic integrity as part of the assessment submission process.

Further details of QUT’s approach to academic integrity are outlined in the Academic integrity policy and the Student Code of Conduct. Breaching QUT’s Academic integrity policy is regarded as student misconduct and can lead to the imposition of penalties ranging from a grade reduction to exclusion from QUT.

Resources

Relevant academic texts covering all aspects of the development of a research proposal 

Risk Assessment Statement

For risks associated with using campus buildings or facilities, refer to the Tier 1 General Health and Safety Induction.

You are advised to back-up your digital files on a regular basis to ensure work is not lost if there is a hardware failure. Information about the free file storage provided by QUT for students is available on the Storing your files page.

There are no out of the ordinary risks associated with this unit.

Course Learning Outcomes

This unit is designed to support your development of the following course/study area learning outcomes.

KC87 Graduate Diploma in Digital Communication

  1. Critique scholarly research in specialised and contemporary digital communication areas.
    Relates to: ULO2, The problem, The questions, The design
  2. Independently propose data-driven solutions to contemporary communication issues
    Relates to: ULO1, The problem, The questions, The design
  3. Collaborate and negotiate with peers from diverse backgrounds using culturally appropriate ways of engaging
    Relates to: ULO4, The problem, The questions
  4. Analyse critical issues in media and communication industries with consideration for diversity.
    Relates to: ULO2, ULO3, The problem, The questions, The design
  5. Tailor culturally appropriate communication strategies and content for a variety of audiences and formats.
    Relates to: The design

KC88 Master of Digital Communication

  1. Critique and engage in scholarly research in specialised and contemporary digital communication areas.
    Relates to: ULO2, The problem, The questions, The design
  2. Independently propose innovative, data-driven solutions to contemporary communication issues
    Relates to: ULO1, The problem, The questions, The design
  3. Collaborate and negotiate with peers from diverse backgrounds using culturally appropriate ways of engaging
    Relates to: ULO4, The problem, The questions
  4. Evaluate critical issues in media and communication industries.
    Relates to: ULO2, ULO3, The problem, The questions, The design
  5. Tailor and implement culturally appropriate communication strategies and content for a variety of audiences and formats.
    Relates to: The design