Minor: Advertising, Integrated Marketing Communication, Marketing and Public Relations


You're viewing information for students who are currently enrolled in this course.
If you're interested in studying a similar course, go to future students' course information.

 

Download printable version of Minor: Advertising, Integrated Marketing Communication, Marketing and Public Relations

Planning your enrolment

This information will assist to plan your studies and complete your enrolment in HiQ. Read the information under the Course Structure tab for a recommended study program and unit details.

If you need further enrolment advice use the contact details listed. For more information about enrolling visit the enrolment section.

Course Details

Course contact:07 3138 2050, bus@qut.edu.au
Faculties:University Wide
Faculty of Business and Law
Faculty of Science
Faculty of Engineering
Faculty of Creative Industries, Education and Social Justice
Faculty of Health

Study areas

A minor is a set of related units in a particular study area. You may be able to choose one from another area of the University if your course rules allow. To find out, go to your study plan: if you have a complimentary studies option block, search using the code in brackets above the unit list and if it exists you will be able to select it on plan.

Minors consist of 48 credit points with the introductory units having no prerequisites. Later units may have earlier units as prerequisites. Depending on class timetabling it may not be possible to complete all units in a university wide minor. Consult with your course coordinator and relevant discipline coordinators prior to undertaking interfaculty studies.

Individual units completed in a university wide minor will appear on your academic transcript but it will only be recorded as a successfully completed study area if you have a). selected it as an option on your study plan and b). completed the correct number of credit points.

Course Structures

Unit Lists

CodeTitleOffered InRequisites
BS0XMNR-ADVERT
AMB223
Equivalents:
AMB318, AMX318
Create Advertising
Gardens Point
Semester 1, Semester 2
Online
Semester 1, Semester 2
Prerequisites:
96 credit points of completed studies
AMB299
Equivalents:
AMB372, AMB202, AMB320
Marketing Communication
Gardens Point
Semester 1, Semester 2
Online
Semester 1, Semester 2
Prerequisites:
96 credit points of completed studies.
AMB224
Equivalents:
AMB319, AMX319
Consumers and Media Channels
Gardens Point
Semester 1, Semester 2
Online
Semester 1, Semester 2
Prerequisites:
96 credit points of completed studies.
AMB111
Equivalents:
AMB220, AMX220
Advertising Works
Gardens Point
Semester 1, Semester 2
Online
Semester 1, Semester 2
CodeTitleOffered InRequisites
BSBXMNR-INTMC
AMB111
Equivalents:
AMB220, AMX220
Advertising Works
Gardens Point
Semester 1, Semester 2
Online
Semester 1, Semester 2
AMB163
Equivalents:
AMB263, AMX263
Introduction to Public Relations
Gardens Point
Semester 1, Semester 2
Online
Semester 1, Semester 2
AMB224
Equivalents:
AMB319, AMX319
Consumers and Media Channels
Gardens Point
Semester 1, Semester 2
Online
Semester 1, Semester 2
Prerequisites:
96 credit points of completed studies.
AMB299
Equivalents:
AMB372, AMB202, AMB320
Marketing Communication
Gardens Point
Semester 1, Semester 2
Online
Semester 1, Semester 2
Prerequisites:
96 credit points of completed studies.
CodeTitleOffered InRequisites
BS0XMNR-MARKET
AMB140
Equivalents:
AMB240, AMX240
Marketing for the Real World
Gardens Point
Semester 1, Semester 2
Online
Semester 1, Semester 2
AMB200
Equivalents:
AMX200, CTB200
Understanding how Consumers Think, Feel, and (Mis)Behave
Gardens Point
Semester 1, Semester 2
Online
Semester 1, Semester 2
Prerequisites:
48 Credit Points of Study
AMB299
Equivalents:
AMB372, AMB202, AMB320
Marketing Communication
Gardens Point
Semester 1, Semester 2
Online
Semester 1, Semester 2
Prerequisites:
96 credit points of completed studies.
AMB201
Equivalents:
AMX201
Marketing and Audience Analytics
Gardens Point
Semester 1, Semester 2, Summer
Online
Semester 1, Semester 2, Summer
Prerequisites:
48 credit points of completed studies
Antirequisites:
MGB220
CodeTitleOffered InRequisites
BS0XMNR-PUBRLTS
AMB163
Equivalents:
AMB263, AMX263
Introduction to Public Relations
Gardens Point
Semester 1, Semester 2
Online
Semester 1, Semester 2
AMB164
Equivalents:
AMB264, AMX264
Media Relations and Publicity
Gardens Point
Semester 1, Semester 2
Online
Semester 1, Semester 2
AMB299
Equivalents:
AMB372, AMB202, AMB320
Marketing Communication
Gardens Point
Semester 1, Semester 2
Online
Semester 1, Semester 2
Prerequisites:
96 credit points of completed studies.
Select 1 unit (12cp) from the following units:
AMB277
Equivalents:
AMB374 or AMX374 AMB374 or AMX374
Stakeholders and Community Engagement: Local and Global Perspectives
Gardens Point
Semester 1
Online
Semester 1
Prerequisites:
48 credit points of completed study
AMB373
Equivalents:
AMX373
Issues and Crisis Communication
Online
Semester 1
Gardens Point
Semester 1
Prerequisites:
96 credit points must be completed prior to enrolling in this unit
AMB375
Equivalents:
AMX375
Internal Communication and Change
Gardens Point
Semester 2
Online
Semester 2
Prerequisites:
72 credit points of completed study